Pink Frames: Breast Cancer Awareness


This month we’re doing all we can to support Breast Cancer Awareness Month here at We’re doing our part by donating $25 to the National Breast Cancer Foundation for every pink frame sold from our Pink Frame Collection.

The National Breast Cancer Foundation was launched in 1994 with a mission to have “zero deaths from breast cancer by 2030.” Since they were founded, they’ve been awarded $81 million to fund over 300 Australian research projects to improve the health and wellbeing of those affect by breast cancer. The National Breast Cancer Foundation aims to fund research right across the spectrum of the disease “from understanding the fundamental basis of the disease to psychosocial research aimed at improving the quality of life for survivors.”

Michelle Lane, Glasses Designer and Superstylist, co-designed four pink frames exclusive to that showcase the distinct pink ribbon colour of Breast Cancer Awareness. Add a pair of the exclusive designer eyeglasses to your collection to show your support this month.

Thick Retro-Wingtip

These Derek Cardigan 7003 Pink eyeglasses show style with comfort. The unmistakable math symbols on the side highlight individual style and the spring hinges offer supreme comfort.

Thin Retro-Wingtip

These Love L746 Black Pink eyeglasses offer a more subtle look to support the cause this month with a Retro-Wingtip look with a thinner frame made with pink temples and a black frame front.

Bold Rectangle

If rectangle frames are the shape that suit you, try the Kam Dhillon 3017 Pink eyeglasses. Made in a different colour of our most popular Kam Dhillon frame, it’s suitable for almost every face shape.

Vintage Cateye

If vintage is your style, wear the cat eye Love L740 Black Pink eyeglasses. With a black frame front and translucent pink temples, these frames are perfect to wear with any outfit while showing your support this month.

To shop from our pink selection, share prevention tips using #EyeLook4 in your Social Channels and to share your story telling us how breast cancer has affected you, please visit here.

Shop Pink Glasses »

Be first to comment